Webinar – How to Use Cognitive to Personalize Customer Service in Your Call Center

Learn how to become a Cognitive Business with IBM Business Process Manager and Watson Analytics in this short, informational webinar.

Thursday, February 2, 2017 / 11:00 AM EST / 30 Minutes

Webinar Overview

Join IBM and Princeton Blue on Thursday, February 2, 2017, at 11:00 am EST for a 30-minute webinar to learn how Cognitive Customer Service can be your competitive edge. We will discuss and demonstrate our Cognitive Customer Service solution that determines topic and emotion from call center voice conversations, emails and chats to better understand customer’s perception of your brand and allows you to:

  • Understand and act on real-time customer sentiment
  • Increase customer satisfaction and revenue
  • Identify and capitalize on customer trends in real time
  • Enhance customer experience through an improved next best action

Speaker Profile

Daniel Mulgrue

Smarter Process Leader

Daniel Mulgrue is currently in the IBM Hybrid Cloud Software Group serving as Smarter Process Leader on the North American team. Daniel specializes in IBM’s Smarter Process initiative, working with US customers in Travel & Transportation, Retail, Wholesale and Consumer Package Goods. His product responsibilities include IBM Business Process Manager, Blueworks Live and Operational Decision Manager. Daniel has been helping businesses with process optimization and business rule management since 2001.

Pramod Sachdeva

Founder and Managing Director
Princeton Blue, Inc.

Pramod Sachdeva is the Founder and Managing Director at Princeton Blue. Pramod has been an evangelist for Digital Transformation using BPM, Business Rules and Cognitive technologies since he founded Princeton Blue over a decade ago. With over 30 years of business and technology consulting experience, Pramod brings tremendous knowledge to help clients navigate their digital transformation journey. Pramod's vision has helped Princeton Blue get recognized as a high-profile thought leader in delivering digital transformation by leading industry analysts.

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